West Coast Pet Supplies Pty Ltd became the sole AUS and NZ distributor for Armitage Pet Care (UK) in April 2014 and have been  trading as Armitage Australia Pty Ltd, becaming the APAC Head Quarters in 2015.In a move that reflects industry trends, Armitage Australia strengthened relationships with Asia when in June 2015  Valvet South Korea was authorised to be the sole distributor of Good Boy  - Good Girl and Rotastak treats for South Korea. They will be launching this range in November at the K-Pets Show.

In addition to Korea, Taiwan Bonvies was awarded the right to distribute Good Boy - Good Girl and Rotastak treats and WAFCOL dog food in Taiwan. They have placed their first order for shipping later this month and will be launching the Armitage Pet Care range in November.

The AVA reported the latest trends in the pet food industry last week, with Paul Khurana from business intelligence firm IBISWorld providing the facts and figures from the company’s latest industry research.

“It’s a mature industry with an average annual growth of 1.7% over the period 2010 to 2015 and we forecast that average annual growth will increase to 2.3% over the next 5 years,” Mr Khurana said.

“Currently, a third of the industry’s revenue is earned from exports and this segment is expected to grow steadily in line with increasing demand in Asian markets for quality pet food’.

You can read more about these industry trends and the AVA’s research HERE

Congratulations to the Armitage Australia team on this business milestone!


west coast
Mr. Kim Yong Min (CEO of Valvet), Mr. Mimmo Zagarelos
(New Sales Armitage Australia), and Stuart Chamberlain (General Manager Armitage Australia)

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